Someone asked me over the weekend if I could sum up social media success into one sentence. I can sum it up in three words. Just be cool.
I’ve had the privilege of living abroad and meeting many different people in many different cultures. Through all my travels one thing remained consistently true. If you’re cool, most of the time people will be cool to you.
You have more important things to focus on than, um, focusing. Get back on track with these tips.
You probably don’t want to admit it but you love distractions. In fact, just like monkeys, you get a shot of dopamine every time something pulls you in another direction. Why do you think you check your email so much?
Want to be more productive and get your focus back? There are no secret tricks here… do one thing at a time. Stop multitasking—it’s just another form of distraction.
Easier said than done, I know.
Recently I sat down with Tony Wong, a project management blackbelt whose client list includes Toyota, Honda, and Disney, to name a few.
He’s an expert in keeping people on task, so I thought he’d be a good person to ask.
Here are his tips for staying productive:
Are you among the 20-30% of the Facebook population that’s considered power users? If you’ve logged in to the social network already today, there’s a good chance you are one of the addicted elite.
This infographic, created by DemandForce, details what it means to be a Facebook power user. For starters, you likely kick butt at basic F-book activities, like sending friend requests, commenting and pressing the “Like” button. Sounds pretty basic, right?
On the contrary, only 5% of users excel in four or more of the core Facebook actions. Still convinced you’re at the top?
SEE ALSO: 10 Facebook Tips for Power UsersAs a power user, you also “like” content an average of 14 times per month, as well as share nine status updates and contribute 21 comments in that same time period. Whew, sounds like a lot of work to us.
So, treat this infographic as a little quiz, and see whether you qualify to hold the grand title: Facebook power user extraordinaire.
Story written by Stephanie Buck re-published by Lionel Rainey III 3Lions Media.
Info-Graphic – How the Orange Bowl Social Media Dominated the BCS
Got big plans for New Years Eve this year?
Check out this info-graphic for the biggest parties around the globe being planned on Social Media.
Lionel Rainey III – 3Lions Media
Want he new Facebook Timeline Profile? It’s easier than you might think.
To start using the Facebook timeline instantly, simply follow these 5 simple steps:
1. From the Facebook web site, use the Facebook Search Feature to find the Developer Facebook App. Simply type the word “Developer” in the FB search bar, the app should list at or near the top of your search results page. ow click “Allow” to become an official Facebook Developer.Congratulations! You are now a FB Developer.
2. Within the Developer app at or near the top right corner of the app, click the “+ Create New App” button. Now simply fill out your desired Facebook app’s “display name” and “description,” be inventive or type gibberish, it’s up to you as this data is useless and only visible to you.
3. Agree to the Developer privacy agreement. TechCrunch requires developers to have a “verified account” to prevent misuse and proof of age. Agree to the terms accordingly .
4. In the left sidebar, using the “Open Graph” feature, type in a test phrase your new app. I created a “Fly my Airplane” app, so my test verb will be “Fly” and my test noun will obviously be, “Plane.”
5. Go through a bunch of web pages featuring app news and developer information. Simply keep on saving changes to continue.
Within only a few minutes, maybe 5-10 minutes tops, you’ll see an “invitation” at the top of your Facebook profile. Give it s shot! Remember, it’s in Beta mode so don’t expect full, consistent service or access.
Want a QR Code? We can do that!
Is your business utilizing QR Codes? If not – you should.
Here are the stats:
According to a recent report published by ScanLife, an estimated 30-40% of all smartphone users have downloaded a barcode scanning application. The report went further to say that in 2010, there was a 1600% increase in mobile barcode scanning and mobile bar code scanning doubled in the 4th quarter of 2010.
The study also highlighted a survey that found that 97% of respondents found mobile barcodes useful in some capacity while 3% found them not very useful. Additionally, the report indicated that the top uses of mobile bar code scanning are coupons, prices, and nutritional information.
Getting people to like your facebook fan-page and become engaged fans is no different than any other type of sales… you have to ask for the business. One way you can do this is with QR codes that lead to your fan page.
Put them in your print advertising, on your business cards, at the point of sale…everywhere. Don’t be afraid to incentive them either. Give ‘em a reason to like you. Example: Like us on Facebook and be automatically entered to win _________.
Once someone becomes a fan, you can then engage with them whenever you want.
Like this idea? We have tons more.
Lionel Rainey III
Social networking use has doubled since 2007, and it’s all thanks to Facebook, Twitter and an array of other social companies reaching record traffic highs.
comScore’s latest numbers are out, and they paint a familiar story: social networking is on the rise. It’s the rate of growth that’s surprising, though.
According to the web analytics firm, the average online user in the U.S. now spends nearly 16% of his or her time on social networking sites such as Facebook, LinkedIn, Tumblr or Twitter. That’s up from just 8% in July 2007. In the last year alone, social networking use has increased by approximately 25%.
The biggest reason for the increase in social networking is Facebook and its 700+ million users. In August 2005, Facebook was tiny compared to MySpace, its primary competitor. Facebook attracted less than 10 million monthly U.S. visitors, compared to MySpace’s 20+ million.
It wasn’t until May 2009 when Facebook finally caught up with its competitor, and ever since then Facebook has been on the rise, while MySpace has experienced a dramatic fall from grace. In May 2011, Facebook garnered 157.2 million visitors, more than four times the size of Myspace (34.9 million visitors). Facebook now reaches 73% of the U.S. Internet population each month, while MySpace has lost nearly 50% of its audience in the last year alone.
It’s not just Facebook that’s doing well, though: LinkedIn, Tumblr and Twitter all hit record highs in May, 2011. LinkedIn now attracts 33.4 million U.S. visitors, more than Twitter’s 27 million and Tumblr’s 10.7 million. Tumblr is the fastest-growing of the three companies though, boasting 166% growth in the last year. LinkedIn’s U.S. audience rose by a strong 58% in the last twelve months.
The spotlight is shining bright on these companies, thanks to a string of successful IPOs. LinkedIn shares soared during its public offering, while Pandora upped its share price twice due to heightened demand. The light is brightest for Facebook though, which could be one of the largest IPOs in history. comScore’s data contradicts recent reports that Facebook’s growth is slowing down.
Are you surprised by comScore’s numbers? Do you think social network’s growth is sustainable? Let us know in the comments.
Thank you to Ben Parr for this post.
THREE LIONS: (From left) Connor Uffman, a political consultant; Lionel Rainey III, who has a background in radio advertising and web development; and Stan Levy, a veteran radio consultant, left established jobs to form 3Lions Media.
By Timothy Boone Baton Rouge Business Report (Contact)
Tuesday, June 14, 2011
The roots of 3Lions Media, a new firm that wants to become a pioneer in social and digital media, date to discussions last year at the CC’s Community Coffee House on Jefferson Highway.
A small group of friends—Stan Levy, a veteran radio consultant; Lionel Rainey III, who has a background in radio advertising and web development; and Connor Uffman, a political consultant—were engaged in discussions on politics and social media: specifically, how Republicans and conservative candidates were being left behind in the new landscape of Facebook and Twitter.
Rainey, who at age 10 campaigned door to door for Ronald Reagan, says Republicans weren’t the only people failing to take advantage of social media.
“The majority of people running social media are doing it the incorrect way,” he says. “They’re doing it like you treat traditional advertising, when it is really more akin to conversation and friendship.”
The group’s animated, caffeine-fueled discussions drew the attention of businesspeople who wanted help with social media strategies. That made the trio realize there was a demand for the services about which they were talking.
Still, the prospect of leaving established jobs to open a business was scary.
“I joke that I walked in for a cup of coffee and got a degree from the CC’s school of entrepreneurship,” Uffman says.
It was a big jump to leave radio, Levy says, but it was a calculated risk.
“And I’ve done the calculations,” he says, “and this it.”
“It’s terrifying to have all this riding on this business being a success,” Rainey says. “This may be a touch egotistical, but I’ve always seen myself as being something greater.”
The trio brings different strengths to the company: Rainey is the big-picture guy with a background in web development, Levy has a background in traditional media and Uffman has a foundation in looking at the back end of data.
3Lions has introduced an application that allows businesses to post web pages on their Facebook fan pages, enabling a greater level of functionality on the social media site.
“This keeps people within Facebook instead of bouncing all over the web,” Levy says.
Rainey says the company developed the app while working to solve the problem of enabling companies to conduct business while potential customers are on Facebook.
3Lions also developed what its founders call “digital pulse,” which uses proprietary technology and analysis to see what is being said about a business and brand across social media platforms.
“The term ‘word of mouth’ is multiplied by 10,000 times now,” Levy says. “We’re able to work with a business in case there’s a problem there, in real time.”
3Lions aims to be a pioneer in social and digital media, he says, helping companies leverage what the new technology brings to the table. The company currently has seven local employees and workers scattered across the U.S.
“In five years from now, I see multiple offices,” Levy says. “The future is wide open: It’s whatever we want to make of it.”
Here’s a recent case study from us for the Louisiana Secretary of State (www.2ManyElections.com) regarding facebook advertising.
Click the image to expand.
